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Mobile Productivity for Sales and Marketing Users App Brief

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Mobile Productivity for Sales and Marketing Users App Brief

Empower Mobile Users with Devices Based on Intel® Architecture and Windows* 8

Executive Summary
Inspired by their experience in their consumer computing lives, users are pushing for sleek, convenient tablet form factors with touch capabilities at work.

Sales and marketing managers across many different verticals are evaluating tablets for business use, and their focus easily falls on Apple iPad* devices and Google Android* devices because of the dominance of these devices in the consumer tablet market. However, that dominance does not mean these devices are the best options for businesses that want to support mobile users. While they are great tools for specific use cases, consumer-oriented tablets are not the best fit for all organizations or for all end users.

Mobile devices powered by Intel® architecture and running Windows* 8 are now available from a variety of vendors. These devices deliver the touch-based interface and long battery life that users expect from tablets, plus the familiarity and productivity of a Windows PC.

Read the full Mobile Productivity for Sales and Marketing Users Application Brief.